From Curitiba to other states, Silvio entered the telemarketing market for encapsulated natural products. In the same year, he became interested in media promotion on radio and TV. Soon, Silvio was visiting TV and radio stations on his own and selling the company’s products. During this period, he visited every state in Brazil, searching for radio and television stations.

Silvio received a job opportunity, continuing in the telemarketing sector. During this period, radio and TV stations began to approach him to consult on media for some of their clients.

Silvio met his future partner Ornella Lavratti, who has a degree in tourism and a postgraduate degree in marketing. She started working at the agency as a Commercial at JSS Marketing, and in 2018, she became a partner in the company and a key figure in the success of Grupo Alpes.